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Sample: Pleasure is a serious business

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Pleasure is a serious business.

‘A woman is an occasional pleasure but a cigar is always a smoke.’

Groucho Marx

As a woman writing this I can’t even be bothered to be offended. Can anyone even picture Groucho Marx without laughing? Besides, the same could be said of a man. The gender here is irrelevant. It’s all about the cigar…

Luxury defined.

What do you think of when you think of cigars? A cigar has got to be one of the most evocative images. Largely speaking, it conjures up a luxurious, fragrant, tactile picture – the blue smoke curling above, light bouncing off crystal, candles flickering, and above all that most wonderful aroma…

High days and holidays.

Historically, cigars have been smoked on high days and holidays. Maybe at that golf club dinner, a big win at the casino, New Year celebrations, the charity ball. But that’s changing.

Today, cigars are more widely available. They come in all shapes and sizes. For some, they now take the place of cigarettes. They’re more frequently smoked on a daily basis. And they’re no longer purely the proviso of the out-of-touch politician, the successful businessman or the crusty after-dinner club.

An unforgiving climate.

Ironically, at a time when cigars are more accessible than ever before, opportunities to smoke them are hard to find. The anti-smoking lobby, public smoking bans, the tobacco police have all made it much harder to have a smoke in peace. And a cigar is a smoke that shouldn’t be rushed.

Thankfully, true cigar aficionados aren’t having any of this. Cigar clubs for the discerning smoker are springing up across the globe, little havens of luxury and hedonism where the cigar really can be the smoke that Groucho was talking about.

A smoke that shouldn’t be rushed.

If every hand-rolled Cuban cigar goes through at least 222 different stages before it is ready to smoke, then isn’t it heinous not to savour every single drag?

Some things we’re just not prepared to compromise on. It’s Cuban all the way for us. And the Cuban cigar is symbolic of a certain culture, a modern yet luxurious lifestyle, and an experience to savour that you can find at Club Habana.

We welcome you to Club Habana. Our blog is a little window on cigar culture and the luxurious lifestyle that accompanies it. Come on in…